In 2016, ULTRON® Malaysia launched the Team ULTRON® Runners Running Movement (TUR) as one of the organization’s Corporate Social Responsibility (CSR) initiatives.
This “Running Clinic-concept” initiative aims to provide exposure, knowledge, to develop interest and promote healthy lifestyle via running activities especially among the younger generation in Malaysia. The running clinic is held on monthly basis (once a month) and its free (but limited) to public who are interested in acquiring knowledge and to learn the proper (basic) techniques of running, regardless road or trail, competitive or leisure run.
The running clinic start as early as 7.30 am, conducted by renowned and certified coaches who also an experienced runner themselves, assisted by the TUR Team Captain who was selected among the attendees.
In May 2019, ULTRON® Malaysia extends this initiative by introducing a group of selected runners known as Team ULTRON® Runners Elite; a group consisting of high potential runners selected based on their outstanding achievements in the running world. The team’s main goal is to inspire and motivate others, especially new runners and the younger generation through their experience and knowledge sharing session during these running clinic. These elite runners and team captains will represent Team ULTRON® Malaysia Team in selected running events and regarded as ULTRON® “brand influencer” by promoting ULTRON® Malaysia’s product and branding. To date, the elite team consists 6 runners, and 9 team captains for the running clinic.